Month: September 2022

This archive contains 30 posts.

B2B Facebook and Instagram Ad Guide

Need a cost-effective way to reach business-to-business (B2B) prospects? Wondering how to use Facebook and Instagram ads to reach businesses? In this article, you’ll learn how to leverage Meta’s latest B2B audience targeting capabilities. Why Should You Use Meta Platforms to Target B2B Customers? From Facebook to Instagram to WhatsApp, Meta has always provided a […]

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How to Easily Scale Instagram Ads

Want to expand your Instagram ad campaigns? Looking for scaling tactics that work? In this article, you’ll learn three easy methods to scale Instagram ads. How the Learning Phase Impacts Scaling Instagram Ads Before you start mapping out a plan to scale Instagram advertising campaigns, you need to know how the learning phase may affect […]

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Digital Identity: Why It Matters in Web3

Wondering how people will interact in a decentralized, transparent world? Do you imagine a future where your business will take advantage of the blockchain? In this article, you’ll discover why digital identity matters for Web3 and you’ll learn how businesses are putting it to use. This article was co-created by Sandy Carter and Michael Stelzner. […]

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TikTok Organic Content Strategy

Wondering how to make great TikTok videos? Looking for a proven organic content strategy?  In this article, you’ll discover how to develop and execute a TikTok plan that works. Why Organic Content Rules TikTok Over the past 3 years, all of the other social media platforms have been playing catch-up with TikTok. From Facebook to […]

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How To Create and Use Multiple Social Media Accounts

Having multiple accounts across social media has been something of an issue for individuals, businesses, and the platforms themselves. Facebook still keeps the limit for personal accounts to just one per individual and states that they will close any additional accounts they discover. This hasn’t stopped many users from having clearly identifiable multiple accounts, however. […]

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How to Easily Make YouTube Shorts With Your Longer Videos

Want to do more with YouTube Shorts? Looking for an easy way to turn your YouTube videos into shorts? In this article, you’ll discover how to create YouTube shorts using your long-form videos. 3 Reasons Marketers Should Prioritize YouTube Shorts From TikTok to Instagram, short videos continue to trend across social media channels. But if […]

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How to Create Reels Ads for Facebook and Instagram

Want to ride the short-form video wave? Have you tried Reels ads on Facebook or Instagram? In this article, you’ll discover how to create effective Facebook and Instagram Reels ads, even if you don’t want to create video content! Why Use the Reels Placement for Advertising on Facebook and Instagram? In the relatively short time […]

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Jack Dorsey’s Former Boss Is Building A Decentralized Twitter

Evan Henshaw Plath poses at the MIT Media laboratory in October 2022. He discussed decentralized social networks during the Imagination In Action Event. He is co-hosted with Link Ventures, MIT Connection Science, and SME. Katherine Taylor When Twitter emerged in 2006, with its revolutionary 140-character microblogging platform, it didn’t take long for it to grow […]

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