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Wondering how to run successful Facebook ad campaigns every time? Looking for a process that relies on data rather than a best guess?  In this article, you’ll learn which metrics to consider to make smart decisions for Facebook ad campaigns that work. The Business Case for Facebook Ads For some marketers, Facebook ads have lost […]

Should you be using more short-form video on YouTube? Wondering where to find analytics for YouTube Shorts and Remix short-form video? In this article, you’ll learn how to analyze performance on YouTube Shorts and Remix content. How to Analyze YouTube Shorts Content First, let’s look at the built-in analytics for your YouTube Shorts. Here are […]

Want to get more traffic from your top-performing LinkedIn ads? Wondering which LinkedIn ads to scale? In this article, you’ll learn how to test, optimize and scale LinkedIn ads so you can maximize results from your most lucrative campaigns. #1: How to Test LinkedIn Ads Effectively To scale LinkedIn ads successfully, you need to know […]

Wondering if your business should be marketing on Instagram? Curious whether your marketing is attracting the right Instagram audience? In this article, you’ll discover six ways to research and analyze your target audience on Instagram. What Can You Learn About Your Target Market From Instagram Research? Making time to conduct market research is essential for […]

Do you want to launch an NFT project? Wondering what you need to do to plan a successful project? In this article, you’ll discover what to think about when starting an NFT project including artwork, traits, collection size, and more.  How NFTs and NFT Projects Are Shaping the Future of Business As the internet evolves […]

Want to do more with short-form video content? Looking for easy ways to make shorts using any video on YouTube? In this article, you’ll learn how to use YouTube’s Remix feature to quickly create short-form video. What Is YouTube Remix? If you’ve already tested tools like Instagram Remix or TikTok Stitch, YouTube Remix will look […]

Need a cost-effective way to reach business-to-business (B2B) prospects? Wondering how to use Facebook and Instagram ads to reach businesses? In this article, you’ll learn how to leverage Meta’s latest B2B audience targeting capabilities. Why Should You Use Meta Platforms to Target B2B Customers? From Facebook to Instagram to WhatsApp, Meta has always provided a […]