Looking for a process to create quality short-form video people want to watch? Wondering how to optimize your content to appeal to more viewers? In this article, you’ll discover a strategy to create compelling short-form video for social media. Why Is Short-Form Video So Important? We live in a video-first world. If you’re a creator […]

Are you up to date on changes from Facebook? Wondering which Facebook updates are important to marketers? In this article, we explore Facebook changes that affect your marketing. #1: Facebook Q2 User Stats Meta’s Q2 2023 earnings results show continued growth in users and ad impressions on Facebook, although ad prices declined. Specifically, Facebook reported […]

Want to generate higher quality leads with Facebook or Instagram ad campaigns? Looking for a way to qualify leads more efficiently? In this article, you’ll learn how Facebook Instant Forms and conditional logic let you filter out unqualified prospects automatically. Why Marketers Should Consider Meta’s Instant Forms Most successful social advertising funnels need strong consideration-focused […]

Do you want to build a trusted media company? Want to learn from someone who’s leading the way in Web3 by including audiences in decisions that impact the media he produces? In this article, we’ll explore decentralized media and what it means for creators. How Web3 Empowers Creators Web3, built on blockchain technology and decentralized […]

In the dynamic world of digital marketing, the role of an Influencer Marketing Manager has emerged as a powerful catalyst for brand growth and engagement.  As Tonya N. Sanchez, an influencer marketing expert with BlakSheep Creative, a digital marketing agency in Baton Rouge, Louisiana, says, “The influencer landscape is a dynamic canvas, and a successful […]