Category: Marketing News

This archive contains 2063 posts.

Fake Reviews Still Widely Traded On Facebook, Research Shows

Chesnot/Getty images Getty Images Fake reviews continue to be prevalent on Facebook despite new UK laws. This is according to a new study by Which? shows. Companies could be fined a lot if they don’t stop fake reviews from appearing on their websites. The Digital Markets, Competition and Consumer Bill is soon to come out. […]

Read more

3 Ways To Optimize Your Social Media Advertising

Social media advertising is an ever-evolving field, with new trends and technologies emerging constantly. As a social media advertising professional, it can be difficult to keep up with the latest techniques and strategies that will help you get the most out of your campaigns. In this blog post, we’ll be taking a look at 3 […]

Read more

Supporting Student Basic Needs

Upon graduating high school, many students are looking to pursue higher education from institutions that offer the best scholarships, grants, and a variety of resources that will further increase their chances of obtaining their degree.  The problem though is that many institutions are failing to provide potential grads the resources and tuition affordability which positions […]

Read more

LinkedIn Analytics: How to Know What Works

Want to analyze your content on LinkedIn? Wondering which metrics matter? In this article, you’ll discover how to efficiently analyze and improve organic and paid campaigns on LinkedIn. How to Identify Relevant LinkedIn KPIs and Metrics for B2B Between your organization’s website, LinkedIn company page, and employee profiles, you’ll find countless marketing metrics to measure. […]

Read more

Web3 and Trust: Unlocking the Next Layer of Commerce

Curious how the blockchain will accelerate business? Wondering what types of transactions will be possible in Web3? In this article, you’ll discover how trust works in Web3 and how it will unlock the future of business and commerce. How Web3 Solves the Web2 Trust Problem Web2 has presented us with great innovations and opportunities for […]

Read more

Creator Content That Converts With Facebook Ads

Want to include creator-led content in your marketing? Wondering how to research and script Facebook ads that feature creators? In this article, you’ll discover how to create Facebook ads that convert with user-generated content. The Power of User-Generated Content User-generated content (UGC) gets more conversions than other types of ads because it doesn’t look like […]

Read more