Category: Marketing News

This archive contains 2152 posts.

Instagram Account Types: Which Is Right for You—Personal, Creator, or Business?

Are you using the best Instagram account type for your goals? Wondering which Instagram account type offers the features that best fit your marketing needs? In this article, you’ll discover the differences, pros, and cons of Instagram business accounts, personal accounts, and creator accounts. You’ll also get tips for deciding which one is right for […]

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Conversion Rate Optimization in a Post-COVID World

Do you want more sales from your website? Wondering how to test different elements to improve your conversion results? In this article, you’ll learn how to optimize your website or landing pages for conversions with conversion rate optimization. Why Conversion Rate Optimization Is so Important You know how important search engine optimization is to driving […]

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11 Social Media Marketing Podcast Episodes to Boost Your Wisdom

Want to improve your social media marketing? Wonder how top marketing professionals are using Instagram, Facebook, and other platforms? In these 11 must-listen episodes of the Social Media Marketing Podcast with Michael Stelzner, you’ll get advice, inspiration, and insights from industry experts. Podcasts Save Marketers Time and Effort A marketer’s job is constantly shifting to […]

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Eric Dalius Shares 5 Simple Tips for Business Owners to Segment Their Social Media Audiences

The concept of segmentation isn’t new to marketers. Most people use segmentation to send a customized email. Apart from that, segmentation can also be used to understand loyal customer’s behavior as well as create pricing models for the buyers.  Additionally, it’s also one of the most valuable tools to boost leads on social media platforms. […]

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11 Facebook Ads Campaign Objectives and When to Use Them

Are you using the wrong Facebook or Instagram ad campaign objective? Could a different ad objective give you better results? In this article, you’ll discover how to choose the right Facebook and Instagram campaign objective to achieve your business goal and what to do if you started your campaign with the wrong objective. What Is […]

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Instagram DM Automation: How to Automate Your Messages

Do people DM your business on Instagram? Wish you could automate your responses to your followers and customers? In this article, you’ll learn how to use Instagram direct messaging automation to streamline business communications on Instagram. Why Instagram DM Automation Is a Game-Changer If your business is inundated with messages on Instagram, you’re not alone. […]

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5 Mistakes New YouTubers Make and How to Fix Them

Frustrated by poor results from your YouTube channel? Are these mistakes holding you back? In this article, you’ll discover five common YouTube marketing mistakes and find easy-to-apply fixes that will improve and optimize your content to meet your target audience’s expectations. To learn how to avoid five mistakes new YouTubers make, read the article below […]

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