Category: Marketing News

This archive contains 2064 posts.

How To Embrace Diversity in Hiring Through AI

In conversations surrounding workplace diversity and inclusion, the practical benefits of a diverse workforce may sometimes get lost in the chatter.  When that happens, it’s worth remembering: the 20 most diverse companies in the S&P 500 achieve higher long term profitability than their less diverse counterparts.  Companies in the top quartile for diversity in leadership […]

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The Business of Women’s Sports

Three pointer, home run, touchdown: all these are vernacular that are associated with the world of sports.  When you read those words you probably associated them with the image of your favorite team completing the action.  However, if you are like the majority of people, that favorite team most likely consists of only males. The […]

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A Look at the Ready-to-Drink Cocktail Market

In happy times, or sad times; good times, or bad times, it’s always a good time for a drink.  Finding a reason to drink has never been difficult.  We drink for all kinds of things – whatever the occasion, it pairs nicely with our favorite adult beverage.   Humans love to drink, and cocktails have been […]

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Facebook Ad Strategy: How to Simplify Your Campaigns

Need a better strategy for your Facebook ads? Looking for a proven method to improve your Facebook ad results? In this article, you’ll find a simple strategy that will help you plan your Facebook ads. Why Having a Facebook Ads Strategy Is More Important Than Ever There’s no denying that the iOS 14 privacy update […]

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Lomotif launches a new social media global talent search “You’ve Been Scouted” with Grammy award-winning producer Teddy Riley

These days we are all now familiar with popular talent scouting shows and competitions like “The Voice,” “The Masked Singer” and “American Idol.” They have dominated the media landscape for years and have helped discover incredible talent and given them a platform to share their talents with the world. Social media platforms like YouTube, Facebook, […]

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How to Improve Your Company Presence on Audio Social Apps

The early days of social networks were dominated by text: Facebook posts, status updates, and 140-character tweets. Pictures were not far behind, and videos became a crucial part of the language of social media soon after. Only in the last year or so, though, has audio started to make a serious impact on the landscape […]

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