Category: Marketing News

This archive contains 2152 posts.

How to Expand Your Reach with Newsletter Advertising

With effective targeting and high engagement rates, this up-and-coming medium is an effective choice for advertisers of all sizes and budgets. * This article was originally published here (” Learn How to Make Money With Affiliate Marketing – http://bit.ly/make_online_now “)

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Facebook and Instagram Ad Benchmarks: What Marketers Need to Know

Thinking of doing more with paid advertising on Facebook and Instagram in 2022? Wondering how other marketers are doing things? In this analysis, you’ll discover the current metric and usage benchmarks you need to build a Facebook or Instagram ad strategy that converts in 2022. Social Ad Spending Is Trending Up There’s been a lot […]

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why brands need to understand consumer sentiment – Nielsen

Knowing that personal relationships are key to brand longevity, smart marketers will look forward to a third year with COVID-19. For that, they’ll need to focus on building and maintaining trust with their audiences—as well as which channels to leverage in those efforts.  While it’s important for brands to maintain balanced marketing strategies, marketers should […]

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8 Ways to Improve Instagram Ads Performance

Are your Instagram ads getting too expensive or failing to deliver results? Do you want to improve your campaigns but don’t know where to start? In this article, you’ll find eight ways to leverage your Ads Manager and best practices for a better return on ad spend (ROAS) in your Instagram campaigns. #1: Create an […]

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How To Avoid The Doom Scroll On Social Media

Young lady lying down on couch in living room while using mobile phone at home. getty Nir Eyal released his book Intractable: Control your Attention, Choose Your Life!In August 2019, the world appeared to be relatively stable. Mid- to late summer saw the economy roaring (the GDP rose by 2.1%), unemployment rates had fallen to […]

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