Month: April 2023

This archive contains 29 posts.

3 Ways To Optimize Your Social Media Advertising

Social media advertising is an ever-evolving field, with new trends and technologies emerging constantly. As a social media advertising professional, it can be difficult to keep up with the latest techniques and strategies that will help you get the most out of your campaigns. In this blog post, we’ll be taking a look at 3 […]

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Supporting Student Basic Needs

Upon graduating high school, many students are looking to pursue higher education from institutions that offer the best scholarships, grants, and a variety of resources that will further increase their chances of obtaining their degree.  The problem though is that many institutions are failing to provide potential grads the resources and tuition affordability which positions […]

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LinkedIn Analytics: How to Know What Works

Want to analyze your content on LinkedIn? Wondering which metrics matter? In this article, you’ll discover how to efficiently analyze and improve organic and paid campaigns on LinkedIn. How to Identify Relevant LinkedIn KPIs and Metrics for B2B Between your organization’s website, LinkedIn company page, and employee profiles, you’ll find countless marketing metrics to measure. […]

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Web3 and Trust: Unlocking the Next Layer of Commerce

Curious how the blockchain will accelerate business? Wondering what types of transactions will be possible in Web3? In this article, you’ll discover how trust works in Web3 and how it will unlock the future of business and commerce. How Web3 Solves the Web2 Trust Problem Web2 has presented us with great innovations and opportunities for […]

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Creator Content That Converts With Facebook Ads

Want to include creator-led content in your marketing? Wondering how to research and script Facebook ads that feature creators? In this article, you’ll discover how to create Facebook ads that convert with user-generated content. The Power of User-Generated Content User-generated content (UGC) gets more conversions than other types of ads because it doesn’t look like […]

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Boosting Your YouTube Views and Retention With Playlists

Want to keep YouTube viewers engaged for longer? Wondering how to create playlists that attract and retain engaged viewers? In this article, you’ll discover how to create and optimize YouTube playlists for search and watch time. Why Marketers Should Care About YouTube Playlists A relatively underrated feature for YouTube channels, playlists are crucial for generating […]

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