6 Ways to Use Advanced YouTube Analytics

Looking for advanced insights in YouTube Studio? Want to analyze groups of YouTube videos based on content categories or funnels, rather than playlists? In this article, you’ll discover six ways to use YouTube Analytics groups to analyze and improve your YouTube content. What Are YouTube Analytics Groups and Why Should Marketers Care? In YouTube Studio, […]

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Twitter Africa Workers Reportedly ‘Ghosted’ After Musk Fired Them

Topline Former employees of Twitter’s only office in Africa have reportedly been “ghosted” by the company and have still not received severance pay months after being laid off, CNN reported on Monday, adding to the platform’s growing personnel problem following Elon Musk’s takeover as competition with Meta’s Threads heats up. Twitter is said to have […]

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5 Tricks to Try When Taking Product Photos for Social Media

In the age of social media, it’s important to have interesting pictures of your products to attract customers. Having highly appealing pictures of your products can make a big difference in your online profile, whether you run a small business or want to become an authority. In this piece, we’ll look at five tips to […]

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8 Helpful Marketing Tricks for a Nonprofit to Increase Donors

Nonprofit organizations are crucial in addressing social issues and positively impacting communities. However, attracting donors and sustaining their support can be challenging in today’s competitive landscape. That’s where effective marketing strategies come into play. Here, we will explore eight helpful marketing tricks that empower nonprofit organizations to increase their donor base. 1. Craft a Compelling […]

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Creating Immersive Experiences in Web3

Want to differentiate your business? Wondering how to give people an unforgettable Web3 experience? In this article, you’ll discover how to create immersive experiences in Web3. Immersive Experiences in Web3: Why Do The Matter and What Are They? The relational dynamic between newer audiences and brands has changed. Today, people want more than to watch […]

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Getting Started With GA4: A Practical Approach

Want to learn more about using Google Analytics 4 (GA4)? Wondering what kinds of reports and insights GA4 can give you? In this article, you’ll discover how to get started with GA4. Why Has Google Analytics Changed? It’s official: from July 2023, Google has shut down Universal Analytics in favor of the newer platform. Even […]

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Instagram Partnership Ads: 6 Ways to Use More Branded Content on Instagram

Want to use more types of third-party Instagram content in your paid campaigns? Wondering how to turn Instagram collabs, @mentions, and more into effective ads?  In this article, you’ll discover six ways to use Instagram partnership ads to amplify posts that mention your brand. What Are Instagram Partnership Ads? The concept behind Instagram partnership ads […]

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