Author: Anthony Johnson

Anthony Johnson Avatar
  • Is Social Media Causing Car Accidents?

    Social media has become a vital part of our daily lives. In 2020, 223 million Americans were present on social media. The platform helps us communicate with people all over the globe and provides information on relative matters. For many, the regular use of Social Media has led to a positive impact. However, its misuse…

    Continue reading →

  • How to Target Competitor Audiences on Facebook

    Want to get in front of your competitors’ customers on Facebook? Wondering what types of Facebook ad targeting your competitors are using? In this article, you’ll learn how to research and model Facebook audience targeting used by your competitors. How to Research Competitor Audiences on Facebook Who are your competitors targeting, anyway? Before you can…

    Continue reading →

  • 10 Social Media Contest Ideas for the Holidays

    Want your business and products in front of more consumers during the holiday season? Looking for ways to stretch your marketing budget? In this article, you’ll discover 10 ideas for cost-effective social media contests to run during the holidays. You’ll also learn some best practices for successfully running giveaways. 10 Ideas for Seasonal Holiday Giveaways…

    Continue reading →

  • Ukraine Uses Social Media To Share Images From The Frontlines While Russia Offers Rallies

    TOPSHOT- Russian President Vladimir Putin attends the concert celebrating the eighth anniversary … [+]Russia’s annexed Crimea on the Luzhniki Stadium in Moscow, March 18, 2022. Photo by Sergei GUNEYEV /POOL / AFP. (Photo by SERGEI GUNEYEV/POOL/AFP via Getty Images. POOL/AFP via Getty Images The spread of information via social media platforms has been a powerful…

    Continue reading →

  • Facebook And Instagram Are Full Of Violent Erotica Ads From ByteDance- And Tencent-Backed Apps

    Some ads feature descriptions of violence sexually, along with photos of women battered and images of male fitness influencers. These were not permission granted. Tencent and ByteDance backed pps that have run hundreds of Instagram ads with explicit material, graphic violence descriptions and self-harming content on Facebook and Instagram. The ads, which violate Meta’s policies,…

    Continue reading →

  • How to Stand Out With NFTs: What the Best Projects Are Doing

    Want to build demand for an NFT project? Wondering what you can learn from other successful NFT projects? In this article, you’ll discover a three-step framework to create an engaged and active audience for your NFT project. The Hallmarks of Successful NFT Projects Right now, there are a lot of business owners watching the NFT…

    Continue reading →

  • How to Know if Your Facebook Ads Will Work

    Wondering how to run successful Facebook ad campaigns every time? Looking for a process that relies on data rather than a best guess?  In this article, you’ll learn which metrics to consider to make smart decisions for Facebook ad campaigns that work. The Business Case for Facebook Ads For some marketers, Facebook ads have lost…

    Continue reading →

  • How to Use YouTube Shorts Analytics and Remix Metrics

    Should you be using more short-form video on YouTube? Wondering where to find analytics for YouTube Shorts and Remix short-form video? In this article, you’ll learn how to analyze performance on YouTube Shorts and Remix content. How to Analyze YouTube Shorts Content First, let’s look at the built-in analytics for your YouTube Shorts. Here are…

    Continue reading →

  • How to Scale LinkedIn Ads

    Want to get more traffic from your top-performing LinkedIn ads? Wondering which LinkedIn ads to scale? In this article, you’ll learn how to test, optimize and scale LinkedIn ads so you can maximize results from your most lucrative campaigns. #1: How to Test LinkedIn Ads Effectively To scale LinkedIn ads successfully, you need to know…

    Continue reading →

  • 6 Ways to Research Your Target Audience on Instagram

    Wondering if your business should be marketing on Instagram? Curious whether your marketing is attracting the right Instagram audience? In this article, you’ll discover six ways to research and analyze your target audience on Instagram. What Can You Learn About Your Target Market From Instagram Research? Making time to conduct market research is essential for…

    Continue reading →